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Text Marketing – The Solution for a Small(er) Budget

By: Tami Munson | October 13, 2016

Businesses that have a smaller marketing budget have started to turn to texting as their solution. So what has caused these businesses to make the change? High Open Rates. Text messaging boasts a 95% open rate. That means that 95% of your customers are engaged with your brand on a weekly basis! Compare that to […]

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Misunderstandings of Text Marketing

By: Tami Munson | September 23, 2016

As with many “newer” forms of marketing, texting has some misconceptions so let’s just clear the air around some of these ideas. I already have a customer database so I want to just add them into my texting list. This is probably one of the biggest misunderstandings in the text marketing business. In order to […]

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Using WeText in the Service Industry (Infographic)

By: Tami Munson | September 19, 2016

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How To Score a Winning Text Campaign

By: Tami Munson | September 1, 2016

Mobile marketing trends are making an impact on all brands and industries, so it’s no surprise that athletic teams have begun to catch on. Text marketing for sports has proven to be successful in enhancing communication with fans, catching new interest from other audiences and maintaining engagement even during the off-season. Professional sports teams have […]

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The Do’s and Don’ts of Text Marketing

By: Katie Blakeslee | August 24, 2016

DO make your company known. When sending messages, it helps to identify yourself with a quick MMS subject or a signature like “-The Company Team” DON’T spam your customers. Allow them to opt-in, just like they would an email newsletter, but WAY more effective. DO schedule out your messages. Customer’s like having something to look […]

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Ensure Your Text Campaign is a Success with a Powerful Call-To-Action

By: Tami Munson | August 11, 2016

In any marketing campaign, your method is only as good as your call-to-action. CTAs are powerful tools to engage your target audience as it tells them exactly what to do. Each CTA should grab attention, opt a user into your campaign, and provide a clear offer. “Text trip to 48421 for your chance to win […]

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